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Conducting an A/B Experiment: TeaBreak’s Homepage
Following our media partnership with Newsline Magazine recently, we found the need to re-arrange TeaBreak’s homepage. We decided to go for a ‘sectioned’ layout, i.e. the home page should feature selected sections or categories (like Politics, Business, etc.) along with their latest … Continue reading
Posted in Experiments
Tagged A/B Test, Google Website Optimizer, Newsline Magazine, PHP, TeaBreak
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